AVYA Skincare – Our Story
we believe there is an unconditional way
to address the needs of women with
different levels of melanin and we think
our via is a new day in skin care for
all I am Deepika fierce and I’m the CEO
and co-founder of the obvious skin care
starting in about my 20s and I would you
know go to these amazing department
stores and see this beautiful brands and
you know would want to buy them and then
I would take one thing and wasn’t happy
with how it worked then I would have to
find something else and just started
feeling a lot of frustration so I felt
that there was a whole demographic that
had just largely been ignored by the
bigger brands that produce luxury and
premium products so when dr. Nara went
into his cosmetic plastic surgery
training I told him I said we have got
to do this because there just isn’t
anything like this we spent six years
developing the skincare products
themselves we worked very hard on the
formulas artisan the power of ancient
botanicals that have been used for
thousands of years to achieve health
benefits to the skin there are three
particular ingredients that we feel
passionate about one is turmeric and
turmeric is a root that has been used
for thousands of years for superficial
skin treatments and we’ve tried to
harness the power of turmeric for
reducing inflammation improving skin
tone we’ve also focused on the power of
p.m. peonies also in ancient ingredients
it’s been used in Asian cultures for
four generations is revered for multiple
areas of benefit including skin tone and
by the way it smells beautiful too so we
use the scent of the peony as the
essential oil that runs through our
entire line and then there’s the neem
leaf so the neem leaf is another ancient
ingredient that has been used for
generations and it has a powerful
antibacterial and there’s a lot of
benefits to these ingredients that are
actually not even fully understood we’re
all special we’re all unique and we need
to celebrate our differences
a via unconditional skin care for all
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